KF Brand Studio was founded by Kevin Ferguson, who brings the unique combination of both creative and analytical mindset to each project. His background as a journalist drives his creative storytelling aspect, while his 10 years of experience in digital marketing fuels his analytical side. As a result, he provides measurable results, which empowers clients to see how customers are engaging with their branded videos (i.e. – subscribing to their Youtube channel, liking & sharing videos, etc.)
Fun Facts About Kevin
His expertise in the art of Storytelling comes from:
10+ years as an award-winning journalist
10+ years as a mentor and presentation coach for entrepreneurs and other business professionals in telling their story (Toastmasters – Stanford Graduate School of Business)
Expertise in filming, editing and creating original video content
His expertise in marketing a story and a brand comes from:
10 years as a Digital Marketing professional, assisting Fortune 500 companies with Search Engine Marketing and Web Analytics
4 Years creating & enhancing YouTube videos: This includes optimizing a YouTube channel with keywords and metadata that drive video views and build a community of subscribers.
Expert in understanding YouTube analytics and video TrueView ads and the data behind it.
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